Working with Big Eyed Wish Agency, I helped develop our first-ever TV campaign at UrbanStems. This one-day shoot led to six unique TV spots featuring some of our brand ambassadors. Overseeing the script, contracts for talent and the agency, and deliverables to our streaming provider, the end result led to CPA that exceeded expectations. The TV campaign ran through streaming and connected TV for Valentine’s Day. Due to the success, these spots ran throughout Mother’s Day as well. The full videos can be viewed here.